It's very moisturising and when I use it, it feels a lot like a coloured lip balm (which it did actually set out to be). Unfortunately, if you haven't prepped your lips before use, it does highlight any dry patches you may have and sits in the creases but as you continue to use it, the dryness of your lips starts to deteriorate and I found that it acted very much like your normal high end lip balm. My lips felt much smoother during/after use and a lot less dry so not only would I recommend this on pigmentation properties but also the moisturising promises that come with it!
It really is a gorgeous, gorgeous colour and it's not too bright so perfect for day time wear. I've worn this on a number of occasions during the day and I definitely don't feel like I was 'overdone' in any way. I think these chubby sticks would be great for topping up on the go, especially the lighter colours but maybe for the darker colours, such as this one, a mirror would be handy just to make sure you don't end up with any smudges. The wear time isn't too good, I found, but I do tend to rub my lips together a lot. Even so, I don't think it really matters as there is always a slight red stain left behind and they are so super easy to keep applying!
I felt that this was a great product for those starting out on bold/red lip colours or those who may be afraid to try a bold/red colour. They're also perfect for those who want a more subtle lip colour to use during the day that isn't a light pink or nude. For night time I would, personally, pick something else as the longevity isn't too brill but I really do recommend these Clinique chubby sticks anyway!